Hyperlink Africa is teaching African kids the necessary digital marketing skills to strengthen the African economy and create a resilient African continent with resourceful youth.
According to Mr. Bright Tenbil, the founder of Hyperlink Africa, “However, Ghana and most African countries are adapting quickly to the new media revolution, and there is a need to train more youth in the area of digital marketing where young men and women would contribute their quota in building a buoyant continent.”.
He claims that the growth of the African economy is greatly influenced by digital marketing. To encourage African youth, Hyperlink Africa launched the Africa Digital Marketing Youth Training in February.
The training, which commenced in February, had two days of training which was held at the Ghana Tech Lab in Accra with over 20 participants in Accra, he said.
He noted that 3 other editions were hosted online with more participants from Rwanda, Kenya, Zambia, Nigeria, and Ghana. These editions took over 200 participants through the basics of Digital marketing with certification.
The program had some facilitators like Abdul Rahman Latif; Digital Marketer at MTN Ghana, Ameyaw Debrah; Renowned Blogger, Ibukun Onitiji; Head of Digital for Nestle Central & West Africa, Bright Tenbil; CEO of Hyperlink Africa, Rhoda Odoi; CEO of Hypernet, Shepherd Mottey; SEO Expert and Kobby Kyei; Blogger, Mr. Tenbil reiterated.
Some areas of the program highlighted training include Introduction to Digital Marketing, Digital Marketing in the Corporate world, Basis of SEO, Starting a Digital Marketing agency, Digital Marketing Strategies, and other related digital marketing topics.
The lead curator of the project; Bright Tenbil shared how exciting the training has impacted the participants. In a feedback review, most participants rated the training as a great initiative by Hyperlink Africa.
He gave customers the reassurance that the monthly training would have more qualified facilitators in the upcoming session and advised any young person looking to advance their knowledge of digital marketing to sign up for the upcoming session at hyperlinkafrica.com/adm.